Tag: Italy

For Its Future Shape, Ferrari Turns the Reins Over to Design Students

Ferrari’s long-running and highly competitive World Design Contest came to an end this week, as winners were named at the automaker’s headquarters in Maranello, Italy.

Each of the entries emphasized the global nature of the auto design world. It was not just that the winning team, which hailed from Seoul, South Korea, was interested in sports-car design, but that elements of the design history of Ferrari could be so embedded in world culture that millennials everywhere could demonstrate their thorough absorption and understanding of that history and aesthetic.
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Ahead of Villa d’Este, Aston Martin Reveals V-12 Zagato Concept

“Brutal” is not a word that design chiefs commonly trot out to describe their creations, but Marek Reichman, the design director of Aston Martin, applied it on Friday in reference to the V-12 Zagato concept, to be shown on Saturday at the Concorso d’Eleganza at the Villa d’Este in Italy.

The car commemorates the 50th anniversary of the Zagato-bodied Aston Martin DB4GT and GTZ, the first collaboration between the companies.
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VW Buys Italian Design Firm

The Volkswagen Group is buying a 90.1 percent stake in Italdesign, the companies announced at a press conference in Turin, Italy, on Tuesday morning.

“The Volkswagen Group will be continuing its model initiative over the coming years and will benefit from the capacity and competence of Italdesign,” said Martin Winterkorn, chairman of the board of management of Volkswagen. “The company will therefore be making an important contribution to our 2018 global growth strategy.”
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