Americans Open to Vehicles From China and India

Great Wall DeerNewly released research shows fifteen percent of new car buyers in the United States say they would consider purchasing their next vehicle from China, and eleven percent would consider buying a car from India, without knowing specific brands or vehicles. This compares with sixteen percent who said they would consider a vehicle from Korea, which has been marketing vehicles in the U. S. since the 1980s.

“As Hyundai and Kia have been on the American scene for decades now, it’s surprising that consideration for Chinese and Indian brands, sight unseen, would be about as strong as it is for the Korean brands,” said George Peterson, president of automotive research firm AutoPacific and author of the study. “However, with so many premium and high-tech non-automotive products already being made in China and purchased by Americans, why not automobiles too? It appears that buyers in America are willing to give Chinese and Indian vehicles a chance right out of the box. Understanding these consumers will be critically important to the success of any newcomer.” Continue reading Americans Open to Vehicles From China and India

Chrysler Announces “Double CA$H For Your Old Car” Incentive Program

Chrysler 300Chrysler announced new incentives, “Double CA$H for Your Old Car,” that can save consumers up to $9,000 toward the purchase of a new Chrysler, Jeep or Dodge vehicle.
“Everyone shopping for a new car or truck qualifies for an incentive of up to $4,500 – even if they don’t have a vehicle that qualifies under the U.S. Government’s program,” said Steven Beahm, Vice President – Sales Operations, Chrysler Group LLC. “This incentive is great in that it’s easy to understand and available to everyone.”

Beginning July 23, 2009, Chrysler will offer up to $4,500 Consumer Cash or 0 percent financing for 72 months through GMAC Financial Services on most 2009 model vehicles. These incentives are valid through August 31, 2009. Continue reading Chrysler Announces “Double CA$H For Your Old Car” Incentive Program