Hyundai to Sell Equus Sedan in U.S. in 2010

2010 Hyundai Equus SedanHyundai is shaking things up at the annual Pebble Beach Concours d’Elegance by announcing its intention to launch its most premium luxury sedan in the U.S. next year.

Hyundai’s flagship, badged as the Equus in the Korean market, will be on display and on the roads surrounding the annual gathering of collectible classic luxury automobiles throughout the week, giving attendees a glimpse of the company’s most prestigious model.

“We showed the car at the New York Auto Show earlier this year, and the response was fantastic,” says John Krafcik, Hyundai Motor America president and CEO. “Since then, we’ve had a fleet travelling around the country, capturing input from our dealers and consumers. Here, too, the response was extraordinarily positive, and similar to the market reaction to the award-winning Genesis, so we’ve decided to bring it to the U.S.” Continue reading Hyundai to Sell Equus Sedan in U.S. in 2010

The New BMW 7 Series High Security

With the launch of a new generation of high-security sedans based on the BMW 7 Series, the leading supplier of premium vehicles meets the most stringent safety requirements for persons at risk while travelling in their vehicles. Both, the BMW 760Li High Security and the BMW 750Li High Security are the first models in the world to be certified to BRV 2009 and both vehicles meet the requirements of the new ballistic protection level VR7.

Due to their highly effective protective armour, the non-transparent body areas of the BMW 760Li High Security and the BMW 750Li High Security meet the requirements of the ballistic protection level VR9. Hence, both the BMW 760Li High Security and the BMW 750Li High Security provide optimum safety in the individual mobility segment in combination with unparalleled comfort of travel, superior drive technology and an abundance of innovative equipment features to guarantee confident motoring at all times. Continue reading The New BMW 7 Series High Security

Audi Releases 2010 Model Year Pricing

2010 Audi S4

Audi today released pricing for many of its 2010 model-year offerings, which are headed to authorized Audi dealerships to meet strong consumer demand.

Audi is adding a variety of new vehicles and product enhancements in its 2010 model year portfolio. Chief among the advances: Audi stands as the only automaker in the U.S. featuring efficient and performance-tuned FSI direct injection technology with all of its gasoline-powered engines. Audi will also offer navigation as standard equipment for a limited time on 2010 Audi A6 Premium Plus models. And every Audi model will have distinctive LED daytime running lights as available or standard equipment. Continue reading Audi Releases 2010 Model Year Pricing

Tesla Says It Is Now Profitable

Tesla Motors

Tesla Motors attained a significant milestone in July when it achieved overall corporate profitability with approximately $1 million of earnings on revenue of $20 million.

Tesla reached overall corporate profitability while continuing to develop the all-electric Model S sedan and opening regional sales and service centers. Profitability arose primarily from improved gross margin on the Roadster 2, the second iteration of Tesla’s award-winning sports car.

Tesla shipped a record 109 vehicles in July and enjoyed a surge in new Roadster purchases. In the third quarter, the privately held company will make significant deliveries to European customers while expanding its presence in several countries. Continue reading Tesla Says It Is Now Profitable

Mazda ‘MX-5 Superlight version’ to Premiere in Frankfurt

MX-5 Superlight versionThe Mazda MX-5 Superlight version, a show car capturing the pure essence of the world’s most popular roadster, will see its world premiere at the 63rd Frankfurt Motor Show, which will be held from September 15 through 27, 2009.

After 20 years of global success, the Mazda MX-5 is the best-selling two-seat sports car in the world. At Frankfurt, Mazda will present a new take on its affordable roadster with an all-new show car, the Mazda MX-5 Superlight version, designed at Mazda’s studio in Frankfurt, Germany. A pure show car, it takes the lightweight technology that Mazda is famous for to a new level, improving driving performance, handling, fuel economy and CO2 emissions. This is combined with a radical exterior design requiring no windshield, and sporty chassis settings for pure roadster driving fun.

The new Mazda MX-5 Superlight version will be unveiled at Mazda’s press conference in Hall 3.1, Stand A7, on September15 at 12:45 local time.